Globalizing the Knowledge Economy
Remarks before the Houston World
Affairs Council
Houston, Texas
April 13, 2007
When addressing an audience, it
is customary for Federal Reserve officials to declare
that they speak only for themselves and not for any
other senior officials at the Fed, nor for any colleagues
on the Federal Open Market Committee. That will be true
today with one exception: I speak for everyone at the
Federal Reserve in stating an admiration for the dynamism
and spirit of this great city. Thank you for inviting
me to this meeting of the Houston World Affairs Council.
I am going to talk to you today
about globalization. This is a trendy word these days,
and I have no doubt that I am not the first person to
address the topic of globalization before this august
group. I doubt I am even the 10th or the 20th speaker
from whose lips you have heard that now ubiquitous word.
But today, I am going to do something
so shocking and rare that you may actually gasp in amazement:
I am going to quote a French politician. And I am going
to quote him approvingly, with apologies in advance
that by doing so I might damage his presidential campaign.
Last November, the Financial
Times quoted Nicolas Sarkozy offering the French
electorate a distinctly politically incorrect dose of
reality. “Globalization is a fact,” Sarkozy
said. “It would be as pointless to deny it or
oppose it as to challenge the law of gravity or to stop
the movement of the clouds. The question therefore is
not whether globalization is good or bad. It is whether
we are prepared for it.”
I could not agree more. While
it may be cathartic or politically convenient to cast
negative aspersions on globalization, it is a futile
exercise. We have passed the point of no return in the
intermingling of the world’s economies. It is
now a given. Mr. Sarkozy asks the right question: Are
we prepared for it?
The economic impact of globalization
is the topic of the Dallas Fed’s 2006 annual report
essay, titled “The Best of All Worlds,”
which we are releasing to the public today—as
soon as I finish this speech. You will be the first
to have it. Please take it home and read the essay written
by Michael Cox and Richard Alm, two of the Dallas Fed’s
best and most eloquent minds.
The essay points out that the
simultaneous opening up of the world economy—especially
the integration of markets due to the telecommunications
revolution and the development of cyberspace—has
changed the way every entrepreneur, every manager, and
every business woman and man in America contemplates
their cost of goods sold and the markets they sell to
as they navigate into the future.
The essay explores 10 ways globalization
raises productivity and reduces costs. I am going to
summarize them for you. But first, let me set the stage
with a story about a good friend of mine named Dr. Jonathan
Weissler, who holds the chair in pulmonary research
named for my late, great father-in-law, Jim Collins,
at the University of Texas Southwestern University Hospitals
in Dallas, where Dr. Weissler is chief of medicine.
When Dr. Weissler sees a patient,
he, like most doctors, dictates examination notes into
a recorder so that the information can be transcribed
into the patient’s file. Nothing startling there;
this has been standard medical practice for decades.
What is new—and a hallmark of what we call the
Knowledge Economy—is that instead of paying an
on-site employee at UT Southwestern to transcribe his
dictation, he sends the recording electronically to
a company that farms the work out to English speakers
around the world to transcribe overnight. They type
up the notes for a fraction of the cost while Dr. Weissler
sleeps. And voilà, they are on the good
doctor’s desktop the next morning.
Incidentally, Dr. Weissler says
he can tell when the transcripts are produced in India
because the English is perfect and even the most complex
medical terms are spelled correctly—a testimony
to the Indian ability to teach the blocking and tackling
of proper English in their schools.
By reducing costs and streamlining
his recordkeeping in this way, Weissler’s practice
runs more efficiently and his staff can devote more
time to serving patients. The real payoff is that the
money saved can be reinvested into researching new ways
to save and improve lives.
Dr. Weissler is more than prepared
for globalization. Rather than cower before it, he is
harnessing it. He is availing himself of resources created
by the spread of knowledge around the world in order
to save money and run an efficient operation. Therein
lies an American-style answer to Monsieur Sarkozy’s
pithy question.
To some this is alarming—especially
those who focus on jobs lost to globalization, like
the ones held by Texans and other Americans who once
transcribed those notes for Dr. Weissler. Dwelling on
these lost jobs or outsourced tasks ignores lessons
of history. To be sure, we cannot and should not ignore
the painful adjustments that economic advancement inflicts
upon displaced workers; we should never underestimate
the human costs of the process known to economists as
creative destruction, a term coined by the
iconic economist Joseph Schumpeter in 1942.
I grew up in a household where
my father suffered more than his fair share of the destructive
side of that process. It was difficult for him to grasp
the allure of the “creative” side of the
equation, and I am more familiar with the anguish that
comes when a breadwinner loses his job than I would
like to be. But I consider it a fool’s errand
to seek to somehow stop the momentum of globalization,
particularly when one considers that jobs lost to globalization
pale in comparison to jobs lost to the steady march
of technological progress. I rarely hear the speakers
who cast invective upon “globalization”
also decry the evils of new technologies and innovation.
It is the job of our political
leaders to provide a bridging mechanism for people like
my dear old dad—God rest his hardworking soul—that
mitigates the destruction without hindering the creative
side of Schumpeter’s phenomenon.
American entrepreneurs and workers
have developed a mastery of creative destruction—albeit
with fits and starts—over the past 200 years.
Our $13 trillion economy—the world’s biggest,
by far—is proof that we can adapt to new circumstances
and profit from the benefits those circumstances provide.
To be prepared for globalization—to harness it
and ride it to continued prosperity—we must remain
at the forefront of the Information Age. We must master
the Knowledge Economy.
The lesson of the essay is that
globalization is spreading the Knowledge Economy around
the globe—and the Knowledge Economy is accelerating
the pace of globalization. While globalization itself
is not new, it has gathered intensity over the past
decade or so because of technologies that make it cheaper
and easier to move information to nearly all corners
of the world.
We have had decades to contemplate
globalization in goods—many of which come through
the Port of Houston—that were produced by cheap
labor and abundant resources in faraway lands like China.
But globalization has spread beyond manufactured goods
to other segments of the economy, rapidly moving up
the value-added ladder. Computers, the Internet, high-capacity
fiber-optic cables and other marvels of modern communications
fuel the extension of international competition into
a broad realm of the economy that had been largely isolated
from it. I am referring, of course, to the globalization
of the services sector.
Many services are still untouched
by globalization. It remains impractical, for example,
for a Houstonian to enjoy the pristine sushi freshly
made by the dockside chefs who work around Tokyo’s
Tsukiji fish market, or to import the services of a
barber who lives in Seville—sorry, I couldn’t
resist that one. But many more services from all parts
of the world can be delivered here in the blink of an
eye (or in 40 winks of Dr. Weissler's eye overnight),
thanks to the revolution in communication technologies
that allow knowledge to overcome traditional impediments
of distance.
Dr. Weissler shows us how some
of the medical profession’s common support services
have been globalized. Yet, his example is but the tip
of the iceberg of the ways we can stretch the boundaries
of high-skilled services. In 2001, a surgeon in New
York, using robotic tools, removed the gallbladder of
a patient 3,870 miles away in the French city of Strasbourg.
In 2005, a laptop computer in Boston guided instruments
as they performed heart surgery—unaided by human
hands—on a patient in Milan, Italy. Geographic
boundaries and technological impediments are evaporating
even at the far reaches of the value-added realm.
It is trends like these that inspired
us at the Dallas Fed to unleash Michael Cox and Rick
Alm and our other researchers to consider the ways globalization
is changing our economy.
Here are the 10 ways in which
globalization now impacts the Knowledge Economy. We
have found that globalization lowers communication and
transportation costs, point No. 1; fuels competition,
point No. 2; and encourages specialization, point No.
3. A firm can now access labor, raw materials and other
resources at any time and from anywhere on the globe,
resulting in point No. 4: improved production functions.
Producers can sell their goods
and services to a larger market, No. 5, and extend their
economies of scale, No. 6, by producing to satisfy global,
not just domestic, demand.
Point No. 7, capital markets expand,
freeing money to seek the highest return available globally
and to fund development of new production capacity anywhere
on the planet.
Point 8, knowledge spreads across
towns, industries and countries, fueled by migration,
the Internet, cell phones and trade.
Globalization erodes national
or natural monopoly power, making markets more accessible
to competition and more fair to consumers—or in
other words, more “contestable,” point 9.
And finally, increased production leads to increased
consumption without reducing the amount available for
others to consume, point 10. Just because I’m
downloading the most recent episode of 24 from
iTunes does not mean someone in Norway cannot download
it, too.
The common thread among these
10 factors is that they all raise productivity’s
level or its growth rate—or both. Higher productivity
lowers costs. Lower costs restrain inflation, the bête
noire of any progressive economy and the bane of
Federal Reserve officials and central bankers everywhere.
In this fundamental way, globalization raises the economy’s
speed limit, allowing policymakers to relax a little
and let the economy expand at rates that might once
have been considered unsustainable. In a globalized
world, faster growth need not carry the same inflationary
implications it does in a closed world.
The Fed’s mandate calls
for keeping inflation low while maintaining maximum
sustainable economic growth—a duty we cannot fulfill
without weighing productivity. Getting more output from
existing labor and capital allows the economy to grow
faster without igniting price pressures. We saw this
vividly, for example, in the 1990s, when the IT revolution
led to surging productivity, lower costs and faster
growth. The Fed understood that increased supplies of
goods and services, not inflationary excess demand,
fueled the expansion, and it wisely let the economy
seek a higher growth rate.
Considering all the dynamics of
our globalized world, one problem monetary policymakers
have is that we find ourselves lacking proper measuring
sticks to capture these intangible dynamics. When a
Boston doctor operates remotely on a patient in Milan,
should we credit it to the U.S. economy or the Italian
economy? A Barbie doll is designed in America and assembled
in Malaysia from Taiwanese plastic pellets, Chinese
cloth and Japanese nylon. Is the doll American or Malaysian
or something else? When people in the U.S. and other
countries can work together so seamlessly, how can we
pull them apart with the data? Our annual report underscores
how the world is fast becoming one big integrated economy,
which suggests we should care as much about foreign
output gaps, capacity utilization rates and unemployment
rates as we do about our own.
Traditional economic doctrine
does not recognize the importance of foreign output
to a country’s inflation rate. Only domestic output
matters. But a new economic model, produced by the Dallas
Fed, allows us to show that foreign output also matters.
For central bankers, getting policy right will involve
analyzing a great deal of additional data and overcoming
blind spots about what’s going on in key parts
of the world. We don’t, for example, know as much
as we’d like about China’s capital stock,
work hours and rural unemployment. We have no reliable
estimates of the productive capacity in Brazil, India
and Russia. All the data shortcomings are maddening,
but they aren’t reason enough to deny the fundamental
fact that globalization is changing the way our economies
work.
Data that do not reflect the world
in which we live increase the chances for errors in
judgment. We need to develop much better measures for
the global economy, particularly as services are increasingly
traded. Today, our most detailed measures pertain to
goods, a proportionally shrinking segment of our economy.
We can tell you about agriculture and manufacturing
in excruciating detail but have relatively little data
about our fast-growing services sector—now 82
percent of U.S. employment. We have even less data on
the global services economy.
Globalization doesn’t just
drive down costs. It advances living standards in ways
not captured by the standard economic measures of progress.
We need new and better tools to help us determine just
how globalization is affecting economies around the
world, and how policymakers can reap benefits from these
insights. Getting it right may well alter our notions
of economic progress, with ramifications for how we
approach the goal of price stability.
The Dallas Fed is hard at work
researching this issue. We are in the process of establishing
the Globalization and Monetary Policy Institute, and
our economic research team—the same people who
inform our Bank’s participation in the Federal
Open Market Committee—is focused with laserlike
intensity on advancing our knowledge of these underresearched
and poorly understood phenomena.
I hope that our annual report
will give you insight into how the operators of our
economy—men and women like yourselves who keep
our mighty economic machine humming—address the
Sarkozy Challenge. Are we prepared for globalization?
The answer is in your hands.
Thank you.
| About
the Author
Richard W. Fisher
is president and CEO of the Federal Reserve
Bank of Dallas.
Note
The views expressed
by the author do not necessarily reflect
official positions of the Federal Reserve
System. |
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