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Surveys

Special Questions

Texas Business Outlook Surveys
November 25, 2024

Special Questions

For this month’s survey, Texas business executives were asked supplemental questions on expected demand and operating margins. Results below include responses from participants of all three surveys: Texas Manufacturing Outlook Survey, Texas Service Sector Outlook Survey and Texas Retail Outlook Survey.

Texas Business Outlook Surveys

Data were collected November 12–20, and 339 Texas business executives responded to the surveys.

1. How do you expect demand for your firm’s goods and/or services over the next six months to compare with the past six months aside from seasonal variation?
  Feb. '23
(percent)
Nov. '23
(percent)
Feb. '24
(percent)
Aug. '24
(percent)
Nov. '24
(percent)
Increase substantially 8.0 4.1 4.8 3.0 9.5
Increase slightly 34.7 34.0 47.1 44.2 50.1
Remain the same 30.4 33.4 27.7 30.1 28.5
Decrease slightly 20.4 22.4 17.1 20.0 9.5
Decrease substantially 6.5 6.1 3.4 2.7 2.4

NOTES: 337 responses. In Feb. '23, the question asked about 2023 versus 2022.

1a. Is this expected increase in demand primarily attributable to changes in general economic conditions, conditions specific to your industry or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  33.3 61.5
Industry-specific conditions 39.3 20.0
Factor(s) unique to our firm 27.4 18.5

NOTES: 200 responses. This question was only posed to firms reporting an expected increase in question 1.

1b. Is this expected decrease in demand primarily attributable to changes in general economic conditions, conditions specific to your industry, or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  73.8 45.0
Industry-specific conditions 21.4 47.5
Factor(s) unique to our firm 4.9 7.5

NOTES: 40 responses. This question was only posed to firms reporting an expected decrease in question 1.

2. How has your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, changed over the past six months?
  Dec. '18
(percent)
May '19
(percent)
Dec. '21
(percent)
Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increased substantially 7.2 6.2 9.9 3.5 5.5 1.9 3.6
Increased slightly 23.1 22.9 32.2 21.8 24.5 22.8 23.5
Remained the same 24.4 29.1 18.3 25.3 23.3 26.7 36.6
Decreased slightly 34.2 33.6 25.7 34.4 32.0 32.9 26.8
Decreased substantially 11.1 8.2 13.9 14.9 14.8 15.6 9.5

NOTE: 336 responses.

3. How do you expect your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, to change over the next six months?

Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increase substantially 4.3 5.0 4.5 8.1
Increase slightly 30.1 31.8 25.1 38.8
Remain the same 25.5 25.5 31.2 34.9
Decrease slightly 30.1 31.3 30.4 15.2
Decrease substantially 10.1 6.5 8.9 3.0

NOTE: 335 responses.

Survey respondents were given the opportunity to also provide comments, which can be found in the Comments tab above.

Texas Manufacturing Outlook Survey

Data were collected November 12–20, and 84 Texas manufacturers responded to the survey.

1. How do you expect demand for your firm’s goods and/or services over the next six months to compare with the past six months aside from seasonal variation?
  Feb. '23
(percent)
Nov. '23
(percent)
Feb. '24
(percent)
Aug. '24
(percent)
Nov. '24
(percent)
Increase substantially 11.0 5.7 5.5 1.3 14.3
Increase slightly 30.0 33.0 46.2 53.8 58.3
Remain the same 28.0 29.5 23.1 20.0 17.9
Decrease slightly 17.0 20.5 17.6 22.5 8.3
Decrease substantially 14.0 11.4 7.7 2.5 1.2

NOTES: 84 responses. In Feb. '23, the question asked about 2023 versus 2022.

1a. Is this expected increase in demand primarily attributable to changes in general economic conditions, conditions specific to your industry or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  11.8 54.1
Industry-specific conditions 44.1 19.7
Factor(s) unique to our firm 44.1 26.2

NOTES: 61 responses. This question was only posed to firms reporting an expected increase in question 1.

1b. Is this expected decrease in demand primarily attributable to changes in general economic conditions, conditions specific to your industry, or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  64.3 25.0
Industry-specific conditions 28.6 50.0
Factor(s) unique to our firm 7.1 25.0

NOTES: 8 responses. This question was only posed to firms reporting an expected decrease in question 1.

2. How has your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, changed over the past six months?
  Dec. '18
(percent)
May '19
(percent)
Dec. '21
(percent)
Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increased substantially 11.1 11.4 4.6 5.3 10.1 2.3 4.8
Increased slightly 24.2 23.8 26.4 14.7 20.2 32.2 21.4
Remained the same 17.2 22.9 19.5 20.0 21.2 18.4 28.6
Decreased slightly 35.4 33.3 25.3 38.9 30.3 27.6 32.1
Decreased substantially 12.1 8.6 24.1 21.1 18.2 19.5 13.1

NOTE: 84 responses.

3. How do you expect your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, to change over the next six months?

Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increase substantially 5.3 3.0 4.6 16.7
Increase slightly 32.6 37.0 24.1 35.7
Remain the same 20.0 21.0 28.7 35.7
Decrease slightly 28.4 31.0 28.7 10.7
Decrease substantially 13.7 8.0 13.8 1.2

NOTE: 84 responses.

Survey respondents were given the opportunity to also provide comments, which can be found in the Comments tab above.

Texas Service Sector Outlook Survey

Data were collected November 12–20, and 255 Texas business executives responded to the survey.

1. How do you expect demand for your firm’s goods and/or services over the next six months to compare with the past six months aside from seasonal variation?
  Feb. '23
(percent)
Nov. '23
(percent)
Feb. '24
(percent)
Aug. '24
(percent)
Nov. '24
(percent)
Increase substantially 7.0 3.6 4.5 3.5 7.9
Increase slightly 36.2 34.3 47.4 41.2 47.4
Remain the same 31.2 34.7 29.3 33.3 32.0
Decrease slightly 21.6 23.0 16.9 19.2 9.9
Decrease substantially 4.0 4.4 1.9 2.7 2.8

NOTES: 253 responses. In Feb. '23, the question asked about 2023 versus 2022.

1a. Is this expected increase in demand primarily attributable to changes in general economic conditions, conditions specific to your industry or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  40.6 64.7
Industry-specific conditions 37.6 20.1
Factor(s) unique to our firm 21.8 15.1

NOTES: 139 responses. This question was only posed to firms reporting an expected increase in question 1.

1b. Is this expected decrease in demand primarily attributable to changes in general economic conditions, conditions specific to your industry, or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  77.3 50.0
Industry-specific conditions 18.7 46.9
Factor(s) unique to our firm 4.0 3.1

NOTES: 32 responses. This question was only posed to firms reporting an expected decrease in question 1.

2. How has your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, changed over the past six months?
  Dec. '18
(percent)
May '19
(percent)
Dec. '21
(percent)
Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increased substantially 5.3 4.0 11.9 3.0 4.0 1.8 3.2
Increased slightly 22.6 22.5 34.3 24.0 25.9 19.9 24.2
Remained the same 27.9 31.7 17.8 27.0 23.9 29.4 39.3
Decreased slightly 33.7 33.7 25.8 33.0 32.6 34.6 25.0
Decreased substantially 10.6 8.0 10.2 13.0 13.6 14.3 8.3

NOTE: 252 responses.

3. How do you expect your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, to change over the next six months?

Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increase substantially 4.0 5.7 4.4 5.2
Increase slightly 29.2 30.0 25.4 39.8
Remain the same 27.2 27.0 32.0 34.7
Decrease slightly 30.6 31.3 30.9 16.7
Decrease substantially 9.0 6.0 7.4 3.6

NOTE: 251 responses.

Survey respondents were given the opportunity to also provide comments, which can be found in the Comments tab above.

Texas Retail Outlook Survey

Data were collected November 12–20, and 49 Texas retailers responded to the survey.

1. How do you expect demand for your firm’s goods and/or services over the next six months to compare with the past six months aside from seasonal variation?
  Feb. '23
(percent)
Nov. '23
(percent)
Feb. '24
(percent)
Aug. '24
(percent)
Nov. '24
(percent)
Increase substantially 4.4 3.5 1.8 2.1 6.1
Increase slightly 23.5 31.6 36.4 29.2 40.8
Remain the same 39.7 33.3 30.9 39.6 30.6
Decrease slightly 29.4 28.1 30.9 25.0 18.4
Decrease substantially 2.9 3.5 0.0 4.2 4.1

NOTES: 49 responses. In Feb. '23, the question asked about 2023 versus 2022.

1a. Is this expected increase in demand primarily attributable to changes in general economic conditions, conditions specific to your industry or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  31.6 81.8
Industry-specific conditions 31.6 0.0
Factor(s) unique to our firm 36.8 18.2

NOTES: 22 responses. This question was only posed to firms reporting an expected increase in question 1.

1b. Is this expected decrease in demand primarily attributable to changes in general economic conditions, conditions specific to your industry, or a factor unique to your firm?
  Nov. '23
(percent)
Nov. '24
(percent)
General economic conditions  83.3 36.4
Industry-specific conditions 16.7 54.5
Factor(s) unique to our firm 0.0 9.1

NOTES: 11 responses. This question was only posed to firms reporting an expected decrease in question 1.

2. How has your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, changed over the past six months?
  Dec. '18
(percent)
May '19
(percent)
Dec. '21
(percent)
Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increased substantially 2.6 2.3 16.2 3.1 5.9 0.0 0.0
Increased slightly 10.3 15.9 32.4 13.8 22.1 19.3 25.0
Remained the same 23.1 27.3 21.6 21.5 17.6 17.5 35.4
Decreased slightly 41.0 43.2 21.6 47.7 38.2 49.1 31.3
Decreased substantially 23.1 11.4 8.1 13.8 16.2 14.0 8.3

NOTE: 48 responses.

3. How do you expect your firm’s operating margin, defined as earnings before interest and taxes (EBIT) as a share of total revenue, to change over the next six months?

Nov. '22
(percent)
Feb. '23
(percent)
Nov. '23
(percent)
Nov. '24
(percent)
Increase substantially 0.0 4.4 0.0 2.1
Increase slightly 10.8 16.2 15.8 31.3
Remain the same 33.8 29.4 38.6 35.4
Decrease slightly 43.1 38.2 35.1 27.1
Decrease substantially 12.3 11.8 10.5 4.2

NOTE: 48 responses.

Survey respondents were given the opportunity to also provide comments, which can be found in the Comments tab above.

Special Questions Comments

These comments have been edited for publication.

Texas Manufacturing Outlook Survey
Chemical manufacturing
  • The election results and forthcoming policy changes and impacts in the global economic environment should substantially improve U.S. business performance.
  • Our outlook is cautiously positive, but much depends on the impact on possible tariffs and demand improving in the Asian market.
Computer and electronic product manufacturing
  • We have invested in new equipment and new people in anticipation of growth in fourth quarter 2024 and throughout 2025. That has meant a small margin reduction in the short term, but we expect that to recover next year as we grow into our increased capacity.
Fabricated metal product manufacturing
  • Margin increases are coming from expense reduction in business services—decreased insurance coverages and reduced limits, health care plan changes, building rental concessions, etc.—not increased demand or better top-line performance.
  • We are still experiencing owners delaying the start of work. However, a large contract that had been delayed since last year has now started again.
Nonmetallic mineral product manufacturing
  • Our margin was impacted by manufacturing issues and downtime to complete plant upgrades. Benefits of the upgrades will positively impact margins in 2025.
Primary metal manufacturing
  • Capital expenditure for a new product line that carries significantly higher margins will improve EBIT [earnings before interest and taxes] for our company.
Textile product mills
  • We're unsure of how cost of goods sold (COGS) will change and if there will be any tariff impact. We believe any increase in demand/sales growth (also a change in sales mix with direct-to-consumer and business-to-business/wholesale) will likely be offset by rising COGS, so it’s a wash in terms of margin and profitability.
Texas Service Sector Outlook Survey
Ambulatory health care services
  • Health care reimbursement challenges persist. With Medicare cutting physician reimbursement by 2.4 percent, we anticipate more downward pressure on reimbursement rates from commercial payers as well. Therefore, we are having to pivot to more cost-effective staffing models that revolve around providers and clinicians trained at a lower level.
Administrative and support services
  • It’s very difficult to predict the hiring market. Our clients are not planning to increase their workforce or even start to backfill open roles. Currently we're meeting with clients to ask about their 2025 plans and can elaborate more next month. Overall, nothing has changed, and the market is still very slow for professional positions. In terms of operating margin, we have cut every technology expense we can and trimmed marketing to bare bones. If the market does not pick up, we will be forced to lay off employees, which we have avoided so far.
  • Expectation of lower interest rates has increased business activity. Our margin performance has continued to improve.
Professional, scientific and technical services
  • The U.S. economy and the global economy appear to be getting better with the U.S. election uncertainty behind us.
  • Outlook for the next six months has improved. Previously we expected a 5 percent decline in revenue in 2025.
  • Decreasing interest rates have had a positive impact on transactions.
  • At the current level of activity, decreasing the number of employees appears to be the only way to increase or re-establish profitability.
  • We are getting more efficient in our operation. This will allow us to hire more people and grow our marketing next year.
  • We are waiting for first quarter 2025 economic news before making investment decisions.
Rental and leasing services
  • No doubt equipment dealers like us are overstocked due to manufacturers stuffing inventory as fast as they can to keep their plants producing. Inventory overload will result in lower sales.
Real estate
  • We hope the new president will change the economy in 2025.
Personal and laundry services
  • Our cost of labor is too high, and we are struggling with ways to bring it down. The challenge is that we cannot pay wages lower than our direct competitors.
Credit intermediation and related activities
  • We are seeing some signs that investment sales of commercial real estate may pick up a bit in 2025. This is partly due to banks and other short-term lenders being forced to recognize matured performing loans that cannot be refinanced. This is starting to force the market to do more setting, which will bring more long-term investors back to the market with an attendant need for long-term, fixed-rate debt capital, which is our focus.
  • Time will tell how the economy will react to the changes that have been promised. It is exciting and sounds good, and hopefully things will improve.
  • We lend to non-prime consumers, and we have not seen any material increase in demand for loans nor an increase in losses. We have increased pricing roughly 20 percent over the past two years, and this has helped margins and offset the increase in our cost of funds.
Warehousing and storage
  • We have been pushing for increased spending on maintenance while in a prolonged period of profitability, which will decrease EBIT (earnings before interest and taxes) slightly.
Securities, commodity contracts and other financial investments and related activities
  • We're still heavily impacted by the macroeconomic environment over the past two years, primarily spurred by rising financing costs. The rise in financial costs has impacted cap rates (i.e., lowered asset values and sale prices), and our ability to capitalize new developments. Additionally, material and labor costs, operational costs including property management services (due to wages), property taxes (due to older valuations), insurance costs, etc., have remained high but have stabilized. Land prices have not adjusted to the new macro environment, and that does not make sense. Our expectation is that all developers are similarly impacted.
Texas Retail Outlook Survey
Health and personal care stores
  • The Inflation Reduction Act will have a negative economic impact on pharmacies due to its mandates. The payment systems used by pharmacy benefit managers (PBMs) to pay pharmacies is not fair and timely. Often the adjudication payments by PBMs do not cover the cost of the medication. Adjudication of prescription by PBMs, which is not fair and timely, causes undue economic hardship on pharmacies and their patients.
Motor vehicle and parts dealers
  • Rises in property and casualty insurance, wages and employee benefits and increases in inventories are driving up costs. Margins are dropping due to customers seeking lower monthly payments; there is pushback on the tremendous increase in vehicle prices.
  • We expect a double-digit decline in profit in 2024 versus 2023, and we are forecasting an additional 10 percent decline in 2025.
  • Margins on new and used vehicle sales are declining, but volume is increasing slightly. Margins on parts and service sales both month over month and year over year remain the same.
Merchant wholesalers, nondurable goods
  • We are pessimistic that import tariffs will affect our export business in the form of retaliatory tariffs on U.S. goods being exported.
  • Traffic in the store has remained the same, but sales per customer have dropped 7 to 10 percent.
  • Our products are not essential, and people do not have excess disposable income. Schools have cut back on art classes. Nothing good!
Merchant wholesalers, durable goods
  • It's been stagnant for three years. In 11 years of business, the past three were the worst we have ever seen. We are positive that tax returns will improve business next year.

Questions regarding the Texas Business Outlook Surveys can be addressed to Emily Kerr at emily.kerr@dal.frb.org.

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